Wednesday, November 4, 2009 - 8:00am to Thursday, November 5, 2009 - 10:59pm
Topics include Advertiser Graphs, Sponsored Search Advertising, Computational Advertising, Recommender Systems, Search Engines and Website Front Pages.
Fee:
Free for NISS Affiliates and NISS/SAMSI University Affiliates.
All others: $300.00
ARA-eligible.
Schedule
Wednesday, November 4
| 9:00-10:15 | Kishore Papineni, Yahoo! Labs Computational Advertising Discussant: Silviu-Petru Cucerzan, Microsoft Research |
| 10:30-11:45 | Daniel Ford, Google Search Engines Discussant: David Banks , Duke University |
| 12:00-1:00 | Lunch |
| 1:00-2:15 | Deepak Agarwal, Yahoo! Labs Statistical Methods to Optimize Content for Web Applications Discussant: Lee Wilkinson, Systat |
| 2:45-4:00 | Charles Elkan, UC-San Diego Recommender Systems |
Thursday, November 5
| 8:30-9:45 | Carl Mela, Fuqua School of Business, Duke University A Dynamic Model of Sponsored Search Advertising Discussant: Alan Karr, NISS |
| 10:15-11:30 | Daryl Pregibon, Google Advertiser Graphs Discussant: Bob Bell, AT&T Labs Research |
| 11:45 | Lunch and Adjourn |
Event Type
- NISS Hosted
Location
NISS Headquarters in Research Triangle Park, NC
United States